Outdated software is putting official sites at risk of attack
Many customers often shun from paying for ongoing support of their websites and think this is an unnecessary overhead cost to their business. The recent article in the Daily Mail highlights the dangers of not regularly updating your website…
Cyber Attack hits Adobe
Important Customer Security Announcement from Adobe
Cyber attacks are one of the unfortunate realities of doing business today. Given the profile and widespread use of many of our products, Adobe has attracted increasing attention from cyber…
Metatags and domain names – is this advertising?
The Court of Justice of the European Union (CJEU) recently ruled that the term 'advertising' encompasses use of metatags and domain names, though not mere registration of a domain name. Laws on misleading and comparative advertising therefore…
“Hummingbird” – A New Google Search Algorithm
Google has a new search algorithm, it’s for the system it uses to sort through all the information it has when people search and come back with answers.The new algorithm is called “Hummingbird” and the name come from being “precise…
Guidance For Advertisers On Social Media Advertising
The Committee of Advertising Practice (CAP) has issued a guidance for advertisers to make certain they abide by advertising codes when working with social media. CAP’s guidance emphasises that the same rules apply to advertising using social…
SEO Tips You Should Apply
SEO Tips You Should Apply
You might have come here and make sure you have website, blog, for your company, or for your own, that you are learning about search engine optimization ( SEO ) and sometimes you're feeling incapable of website or,…
Web Design Steps For SEO
Web Design Steps For SEO
The goal is to come up with a website that will attract visitors as well as being engaging. However, you want to make sure the site is properly optimized. Design-heavy sites don’t always leave much room for on-page…
How to Choose Keywords For Maximum Effect
1.) Use 3 And 4 word Keyword PhrasesLet us say you want to rank for "London car mechanic". Google is intelligent enough nowadays to understand that if your back links and pages are optimizing for the keyword "London car mechanic" that you're…
Dashes v Underscores in webpage names
We recently has an internal discussion about dashes verses underscores in website page names and thought it was worth clarifying this point.You should use dashes rather than underscores in your webpage names because Google will parse a dash…